Human Author Sues Unauthorized AI Clone

By Emily Poler

The last few weeks have been crazy over here (and, obviously, everywhere), so this post will be relatively brief, but interesting nonetheless. It’s about a proposed class action lawsuit initiated by New York Times writer Julia Angwin against Superhuman Platform, the parent company of writing-assistant software Grammarly. While I haven’t had a lot of time to delve into the complaint, the basics are that beginning last August, Grammarly launched its “Expert Review” tool that offered users the ability to revise text according to recommendations from well-known authors like Ms. Angwin, Stephen King, and Neil deGrasse Tyson. Did Grammarly ask permission of these scribes to use their names and writing styles? Of course not!

As you might imagine, Grammarly’s tool is entirely AI-based, having digested the publicly available work of the writers so as to then spit out editing suggestions from what it determines are “relevant experts,” based on the subject matter of uploaded user text. For example, you submit an essay on technology (one of Ms. Angwin’s core subjects) and Expert Review offers improvements it says are “inspired by Julia Angwin.” Pretty amazing stuff, especially considering Grammarly didn’t involve Ms. Angwin in the process. 

Even worse than the theft of her style and the use of her name, according to Ms. Angwin, is that the AI advice might (ha! “might”) be crappy. “[A] Grammarly user could become displeased with Ms. Angwin if they…received a negative result after taking that advice (such as a bad grade in school or a negative performance evaluation at work), even though Ms. Angwin had absolutely nothing to do with the advice that she purportedly gave,” the complaint says. Having tested Expert Review herself, Ms. Angwin was appalled by the edits peddled under her name. “Its editing suggestions were so bad that they could destroy my reputation,” wrote Ms. Angwin in a Times opinion piece. 

Luckily for Ms. Angwin, even though current laws are, shall we say, in flux regarding the use of AI to digest, learn from, and replicate copyrighted material, her suit rests on far more solid and clearly defined right of publicity laws. These laws, which are on the books in more than two dozen states, bar the commercial use of another’s name or likeness. The authors here have a pretty strong case as Grammarly was using their names without permission. Moreover, it certainly is not crazy for the authors to argue that the use of their names implied that they endorsed Grammarly, which is exactly what the right of publicity is supposed to protect.  

How will Grammarly respond? Well, it has already taken down the Expert Review tool “for a redesign,” claiming it had “very little usage.” As for defending itself against the suit, a Superhuman statement says the company “believes the legal claims are without merit.” If you ask me that’s rather optimistic, since it would be quite a stretch to deny that their use of these authors’ names implied endorsement. Grammarly could also try to argue that the authors haven’t been harmed by its use of their names, which might have some legs because reputational damages can be hard to establish. However, such arguments aren’t going to get rid of this case any time soon, nor will the mothballing of the review application which, as Ms. Angwin wrote, “doesn’t make up for the eight months that service was in operation, making money from all of our names without ever seeking our consent.”